o’hana festival
brand evolution

I designed a branding evolution of the ‘Ohana festival, a music festival founded by Pearl Jam, local to Southern California. Inspired by the sense of community at the center of the music experience, with the stars on the stage and in the sky, the evolution focuses on the connections made amongst lovers of music.

A student project not affiliated with ‘Ohana Festival.

Programs: Adobe Photoshop, Adobe InDesign, Adobe Illustrator


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ephemera: design throughout history